If you’ve just landed from a blog article or a search and you’re figuring out whether Apex is legit — this page is your shortcut.
We’re a productized website service for Australian local service businesses — tradies, cleaners, brokers, clinics. Subscription model. 7-day builds. $99–$249/mo.
Read the about page →From the moment you submit the intake form to the day your site goes live. What we do, when, what we need from you. Proves we’re not a Fiverr-style “pay and pray” operation.
See the process →Three tiers, visible upfront. Full breakdown of what’s in each. 15 add-ons with exact “what’s included” lists. No discovery call required to know the price.
See the pricing →Honest breakdown of Apex vs a full $8k agency, DIY on Squarespace/Wix, and Fiverr/freelancers. Including where each alternative wins.
See the comparison →If you’ve read the above and think Apex is worth a try, answer 5 quick questions and we’ll call within the hour with a plan specific to your business. No obligation.
Start →These aren’t SEO filler — they’re the articles our own clients keep bookmarking. Written specifically for Australian local service businesses in 2026.
The 9 things we look for when a prospect says “I have a website but it’s not working.” Run this checklist over yours before spending anything new.
Read →The 5 channels that actually work for local trades, in the order you should build them. No “just get on TikTok” advice.
Read →The single highest-ROI free thing you can do this week. 45 minutes of work, 10% more enquiries typical.
Read →The playbook to cross the “new business” threshold. No begging, no bribing, no buying — just a repeatable system.
Read →The 7 things we check on every new local SEO engagement. Do these before you spend $1 on ads.
Read →Rate benchmarks by trade and capital city, plus a 3-rule framework for raising rates without losing customers.
Read →No call. No quote. Just pick a plan and we'll be live by this time next week.